So, I thought: “I’m sick of trying to come up with a unique domain or corporate name.” (and yes, I want one) - “Maybe the computer can tell me a good one.”

I googled “Brand name generator”. I found this site. I typed in my full name, my “core value” (caring, of the limited choices given), and my “main goal” (world leadership, of the limited choices given). I clicked the submit button (”what brand are you?”). I didn’t like what it gave. It wouldn’t even be coherent to a pharmacist or transformer. I tried some other variables for a while, then discovered that I can just resubmit the same data and it gives random new results. Does it even have a formula based on what you give it, or is it all random? I tried a few reposts of the same data, until it spat back this:

A new name and £100 million saved!

retardo

Your brand will be unique because this denotes:

market leading responsibility

Yes. Retardo. That will be my brand name. That is _just perfect_.

NOT.